UK politics, from every angle
Sentiment is built for people who need to understand how national and local outlets frame the same UK story — MPs, staffers, researchers, and anyone following constituency issues across the spectrum.
Why We Exist
Most of us see politics through a handful of preferred outlets. That leaves blind spots — especially when a Westminster story lands differently in Manchester, Cardiff or Belfast than it does in a national newsroom.
We aggregate coverage from UK nationals across left and right, plus regional papers so local angles are not lost. Then we show where they agree, where they disagree, and what each side underplays.
Our goal isn't to tell you what to think. It's to show you the range of perspectives so you can form your own informed view.
Our Methodology
We take transparency seriously. Here's how we produce our analysis:
Aggregate
We monitor RSS feeds from UK national outlets across the spectrum and regional papers across England, Scotland, Wales and Northern Ireland.
Match
Using natural language processing, we identify which articles from different sources are covering the same underlying story.
Analyse
We compare how left-leaning, centrist, and right-leaning sources frame each story, noting emphasis, language, and omissions.
How We Rate Sources
Every news source has a perspective, whether acknowledged or not. We rate sources on a five-point scale from Left to Right based on:
- Editorial stance: The explicit positions taken in editorials and opinion pieces
- Story selection: Which stories receive prominent coverage
- Framing patterns: How headlines and articles present information
- Source selection: Which experts and officials are quoted
- External assessments: Ratings from organisations like AllSides, Ad Fontes Media, and Media Bias/Fact Check
Our ratings are not judgments of quality or accuracy—left-leaning and right-leaning sources can both produce excellent journalism. They simply reflect the editorial perspective of each publication.
Our Principles
Transparency
We show our working. Every rating and analysis can be examined and challenged.
Balance
We include sources from across the spectrum and represent each perspective fairly.
Independence
We don't accept advertising from political organisations or governments.
Topics We Cover
Our focus is UK public affairs, including:
- UK – Westminster, devolved politics, constituencies
- Economy – Budgets, cost of living, Bank of England
- Security – Defence, policing, borders
- Geopolitics – Foreign policy as it affects Britain
- Trade – Trade deals, industrial policy, supply chains
- Climate – Energy, net zero and local impact
Contact Us
We welcome feedback on our methodology, source ratings, and analysis. If you believe we've mischaracterised a perspective or missed an important angle, we want to hear from you.
Email: hello@sentiment.news
Twitter: @SentimentNews